StealIt

When the user wants to create or optimize popups, modals, overlays, slide-ins, or banners for conversion purposes. Also use when the user mentions "exit intent," "popup conversions," "modal optimization," "lead capture popup," "email popup," "announcement banner," "overlay," "collect emails with a popup," "exit popup," "scroll trigger," "sticky bar," or "notification bar." Use this for any overlay or interrupt-style conversion element. For forms outside of popups, see cro. For general page conversion optimization, see cro.

Install

Run this in your project folder. It works with Claude Code, Cursor, Codex and dozens of other agents.

$ npx skills add coreyhaines31/marketingskills --skill popups

Needs Node.js. Add -g to install for every project, or -a claude-code to skip the agent picker.

How to use Popups

Once it's installed, Claude reads this skill on its own whenever a request matches what it's for, so you don't have to mention it by name. In Claude Code you can also run it directly by typing /popups.

It contains no scripts, only instructions and reference files, so it can't run code on its own.

What the instructions cover

  1. 1Initial Assessment
  2. 2Core Principles
  3. 3Trigger Strategies
  4. 4Popup Types
  5. 5Design Best Practices
  6. 6Copy Formulas
  7. 7Frequency and Rules
  8. 8Compliance and Accessibility
  9. 9Measurement
  10. 10Output Format
  11. 11Common Popup Strategies
  12. 12Experiment Ideas

Section headings from the skill's SKILL.md file.

What's inside · 2 files

  • SKILL.md
  • evals/evals.json

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