CopywritingTop pick
When the user wants to write, rewrite, or improve marketing copy for any page, including homepage, landing pages, pricing pages, feature pages, about pages, or product pages. Also…
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Corey Haines58k
When the user wants to create sales collateral, pitch decks, one-pagers, objection handling docs, or demo scripts. Also use when the user mentions 'sales deck,' 'pitch deck,' 'one-pager,' 'leave-behind,' 'objection handling,' 'deal-specific ROI analysis,' 'demo script,' 'talk track,' 'sales playbook,' 'proposal template,' 'buyer persona card,' 'battle card,' 'battlecard,' 'competitive one-pager,' 'win-loss analysis,' 'why are we losing deals,' 'loss reasons,' 'how do I respond to this objection,' 'prospect just said,' 'help my sales team,' 'sales materials,' or 'what should I give my sales reps,' 'cold call script,' or 'voicemail script.' Use this for any document or asset that helps a sales team close deals. For public competitor comparison pages, see competitors. For running buyer interviews or churn research, see customer-research. For marketing website copy, see copywriting. For cold outreach emails, see cold-email. For the offer being sold (bonuses, guarantees, pricing structure), see offers.
Install
Run this in your project folder. It works with Claude Code, Cursor, Codex and dozens of other agents.
$ npx skills add coreyhaines31/marketingskills --skill sales-enablementNeeds Node.js. Add -g to install for every project, or -a claude-code to skip the agent picker.
How to use Sales Enablement
Once it's installed, Claude reads this skill on its own whenever a request matches what it's for, so you don't have to mention it by name. In Claude Code you can also run it directly by typing /sales-enablement.
It contains no scripts, only instructions and reference files, so it can't run code on its own.
What the instructions cover
- 1Before Starting
- 2Core Principles
- 3Sales Deck / Pitch Deck
- 4One-Pagers / Leave-Behinds
- 5Objection Handling Docs
- 6Battle Cards
- 7Win-Loss Analysis
- 8ROI Calculators & Value Props
- 9Demo Scripts & Talk Tracks
- 10Case Study Briefs (Sales Format)
- 11Proposal Templates
- 12Sales Playbooks
Section headings from the skill's SKILL.md file.
What's inside · 8 files
- SKILL.md
- evals/evals.json
- references/cold-call-scripts.md
- references/deck-frameworks.md
- references/demo-scripts.md
- references/objection-library.md
- references/one-pager-templates.md
- references/win-loss-analysis.md
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